Founded in 2003 and with an exemplary client list built purely from word of mouth and recommendation, Athito Retail has delivered over 250 successful projects on behalf of leading UK and international retailers and consumer brands for more than 10 years. The client list consists of Tesco, M&S, Selfridges, Fortnum & Mason, Debenhams, ASDA, Whistles, The Conran Shop, moo.com, B&Q and Lakeland to name a few.
The challenge faced by Athito Retail was that the retail consultancy sector is very competitive and the client only wanted to adopt ethical marketing and seo techniques to promote their brand. The client did not want to use social media, blogging or email marketing for their marketing. This gave our team very little to work with.
The Proposal
With a rebranded website launched in 2014, Athito needed a digital marketing partner that understood Athito’s ethos and the marketplace it operated within. With a growing customer base, Athito’s goal is to expand its market share in UK. Tabaq was selected to design, research, implement and manage the PPC (Pay Per Click) campaign for Athito Retail.
The Outcome
Within the first three months of running the campaign, the site visitors doubled leading to a conversion. Tabaq since then has worked closely with Athito Retail refine and improve the campaign month on month strengthening Athito’s position and domain authority. Staying within the guidelines provided by the client, we achieved our overall goal.
-
— Angela Gutu, Savanna Salt
Sultan and his team were instrumental in the development of our project. His guidance and experience saved us a lot of time and his recommendations were spot on! A very knowledgeable results driven team and for a change great to deal with someone and a company who say and deliver what they do. Great work and thank you Sultan and your team.
-
— Julian and Sam, Batch LDN
Sultan & his team at Yellow Pixel were great. We were looking for someone who could support our vision and Sultan and his team did not disappoint. On a tight budget, Sultan delivered what we were looking for, which is all you can ask. That being said, when we did ask for a lot, it was never too much for Sultan, who made sure we were always well supported. We're chuffed with our finished site and we look forward to the opportunity of working with Yellow Pixel again.