The Challenge for Framesfoundry
Design a store with custom lens selection process.
Framesfoundry is an online retailer of prescription glasses and needed functionality which is not offerd by off-the-shelf features of a standard ecommerce website. The client wanted their users to be able to filter on frame shape, face shape, material, gender, brand, price, dimensions and a number of other variables making the frame selection process easy.
The client required an ecommerce web design which is highly customised and provided a custom order process which allowed the customers to personalise their orders, enter their prescription online and then recommend lenses for their glasses. The client also required a full virtual try-on feature and integration with a review platform.
The Solution
Magento eCommerce web design for Framesfoundry.
Team Yellowpixel took on this challenging task of creating an ecommerce website for online opticians, Framesfoundry. The work included designing a custom theme on Magento 2, a step-by-step order personalisation, prescription upload and save functionality, prescription rules for lens recommendations, virtual try-on and review platform integrations. These are just few of the custom features and integration done for Framesfoundry. Our Adobe Magento certified solution specialists and development team has in depth knowledge of the online opticians sector and provided valuable insights into transforming client’s requirements and optical sector’s governance requirements into a fully functional ecommerce platform.
Our team works closely with the Framesfoundry team to manage and support the application which is hosted on a cloud platform. We are really pleased with the success Framesfoundry has achieved over the years and are proud of the solutions that we provide to this aspiring company.
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— Angela Gutu, Savanna Salt
Sultan and his team were instrumental in the development of our project. His guidance and experience saved us a lot of time and his recommendations were spot on! A very knowledgeable results driven team and for a change great to deal with someone and a company who say and deliver what they do. Great work and thank you Sultan and your team.
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— Julian and Sam, Batch LDN
Sultan & his team at Yellow Pixel were great. We were looking for someone who could support our vision and Sultan and his team did not disappoint. On a tight budget, Sultan delivered what we were looking for, which is all you can ask. That being said, when we did ask for a lot, it was never too much for Sultan, who made sure we were always well supported. We're chuffed with our finished site and we look forward to the opportunity of working with Yellow Pixel again.
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— Maro Damdoumi, Hotcakes Polewear
We hired Yellow Pixel for our new website, for which we had a tight budget and needed a level of custom coding for the checkout process. After a number of conversations with Yellow Pixel team to plan it out, we decided to go ahead with the project. Throughout, Yellow Pixel have been helpful and competent – completing the project in good time and often going above and beyond. We would recommend them to anybody looking for a new website.
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— Rachel Mantha, M Body Jewelry
Beyond exceptional. They were thorough, professional and accommodating under an extreme time crunch. To say I'm impressed would be an understatement, and I must insist that everyone hire them. I will be working with Yellow Pixel moving forward and cannot recommend them more.
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— Crystalline Clusters
Sultan and the YP team go above and beyond to understand what you want and to help you achieve your goals. I will strongly recommend working with Sultan and the Yellow pixel team and I would use them again.
